(THIS IS ONLY AN ADVERTISEMENT FOR INFORMATION PURPOSES AND NOT A PROSPECTUS ANNOUNCEMENT. NOT FOR DISTRIBUTION OUTSIDE INDIA.)

DAPS ADVERTISING LIMITED

CIN: U51109UP1999PLC024389

Our company was incorporated as private limited Company under the name "DAPS Advertising Private Limited" under the provisions of the Companies Act. 1956 vide Certificate of Incorporation dated April 29,1999 issued by Registrar of Companies. Uttar Pradesh. Kanpur Subsequently, our Company was converted into a public limited company pursuant to approval of the Shareholders at an Extraordinary General meeting held on March 14, 2018, and consequently, the name of our Company was changed to "DAPS Advertising Using Limited" and a Fresh Certificate of Incorporation consequent upon conversion from Private Company to Public Company was issued by Registrar of Companies, Uttar Pradesh, Kanpur on September 20, 2018. The Corporate Identification Number of our Company is U51109UP1999PLC024389. For further details on Incorporation and changes in the registered office of our company, please refer to the chapter titled "History and Certain Corporate Matters" beginning on page 105 of the Prospectus.

INITIAL PUBLIC OFFERING OF 17,00,000 EQUITY SHARES OF FACE VALUE OF Rs 10/- EACH ("EQUITY SHARES") OF DAPS ADVERTISING LIMITED ("DAPS" OR "OUR COMPANY " OR "THE ISSUER") FOR CASH AT A PRICE OF Rs 30/- PER EQUITY SHARE (INCLUDING A PREMIUM OF Rs 20/- PER EQUITY SHARE) ("ISSUE PRICE") AGGREGATING TO Rs 510.00 LAKHS ("THE ISSUE ) OF WHICH 92,000 EQUITY SHARES AGGREGATING TO Rs 27.60 LAKHS WILL BE RESERVED FOR SUBSCRIPTION BY MARKET MAKER ("MARKET MAKER RESERVATION PORTION"). THE ISSUE LESS THE MARKET MAKER RESERVATION PORTION I.E. NET ISSUE OF 16,08,000 EQUITY SHARES OF FACE VALUE OF Rs 10/- EACH AT AN ISSUE PRICE OF Rs 30/- PER EQUITY SHARE AGGREGATING TO 7482.40 LAKHS ("NET ISSUE"). THE ISSUE AND THE NET ISSUE WILL CONSTITUTE 32.85% AND 31.07% OF THE POST-ISSUE PAID-UP EQUITY SHARE CAPITAL OF OUR COMPANY.

THE FACE VALUE OF THE EQUITY SHARE Rs 10/- AND THE ISSUE PRICE IS 3.0 TIMES OF THE FACE VALUE

RISK TO INVESTORS

1.Our Equity Shares have never been publicly traded, and may experience price and volume fluctuations following the completion of the Issue. Further, our Equity Shares may not result in an active or liquid market and the price of our Equity Shares may be volatile and you may be unable to resell your Equity Shares at or above the Issue Price or at all

2 The average cost of acquisition of Equity Shares by our Promoters is as follows:

Investors are required to refer section tilted "Risk Factors" beginning on page 24 of the Prospectus.

Our Company has tiled the Prospectus dated October 21, 2022 with the ROC (the 'Prospectus'). The Equity Shares of the Company are proposed to be listed on the SME Platform of BSE i e., BSE SME, in terms of the Chapter IX of the SEBI (ICDR) Regulations, 2018 as amended from time to time. Our Company has received an In-Principle approval from BSE for the listing of the Equity Shares pursuant to letter dated October 21, 2022. BSE Is the Designated Stock Exchange for the purpose of this Issue. The trading is proposed lo be commenced on November 14, 2022 (Subject to receipt of listing and trading approvals from the BSE).

The Issue is being made through the Fixed Price process, the allocation in the Net Issue to the Public category is made pursuant to Regulation 253(2) of the SEBI (ICDR) Regulations, 2018, as amended from time to time, wherein a minimum of 50% of the Net Issue of shares to the Public is initially made available for allotment to Retail Individual Investors The balance of Net Issue of Shares to the public made available for allotment to individual Applicants other than Retail Individual investors and other Investors, including Corporate Bodies! Institutions irrespective of number of shares applied for. II the Retail Individual Investor category Is entitled to more than 50% on proportionate basis, they shall be allotted that higher percentage. Under subscription, it any, in any at the categories, would be allowed to be met with spill-over from any of the other categories or a combination of categories at the discretion of our Company in consultation with the Lead Manager and the designated Stock Exchange. Such inter-se spill over, if any, would be affected in accordance with applicable laws, rules, regulations and guidelines. All potential investors shall participate in the Issue only through an Application Supported by Blocked Amount ("ASBA") process including through UPl mode (as applicable) by providing details of the irrespective bank accounts and / or UPl IDs, In case of Rlls, It applicable, which will be blocked by the Self Certified Syndicate Banks ("SCSBs") for the same.

The Net Issue has received 10,560 applications before technical rejections for 10,60,64,000 Equity Shares resulting in 69.80 times subscription The details of the applications receded In the Net Issue (before and alter technical rejections & withdrawal) are as follows:

Detail of the Applications Received

Note:

1. The Net Issue does not include 92,000 Equity Shares reserved for Market Maker, which was subscribed by 1.00 time.

2 There were 182 Technical Rejections for 8,28,000 Equity Shares & no withdrawal of any application in any category.

In the event of over subscription, the allotment will be made on a proportionate basis in marketable lots. In other than Retail Individual Investor Category there was over subscription of 6,68,44.000 Equity Shares before technical rejection and 6,67,00,000 Equity Shares after technical rejection. In Retail Category there was over subscription of 3,91,28,000 Equity Shares before technical rejection and 3,84,44,000 Equity Shares after technical rejection. The Basis of Allotment was finalised in consultation with the Designated Stock Exchange - BSE on November 09, 2022

A) Allocation to Market Maker (After Technical Rejections & Withdrawals): The Basis of Allotment to the Market Maker, at the Issue Price of Rs 30/- per Equity Share was finalised in consultation with BSE. The category was subscribed by 1.00 time. The total number of shares allotted in this category is 92,000 Equity Shares. The category-wise details of the Basis of Allotment are as under:

B) Allocation to Retail Individual Investors (After Technical Rejections & Withdrawals): The 8asis of Allotment to the Retail Individual Investors, at the Issue Price of Rs 30/- per Equity Share, was finalised in consultation with BSE. Pursuant to Regulation 253(2) of the SEBI (ICDR) Regulations, 2018, the total number of shares allocated in this category is 8,04,000 Equity Shares. The category was subscribed by 47.82 times The category-wise details of the Basis of Allotment are as under:

C) Allocation to Other than Retails Category (Alter Technical Rejections & Withdrawals): The Basis of Allotment to the Non - Retail Investors, at the Issue Price of Rs30/- per Equity Share, was finalised in consultation with BSE. Pursuant to Regulation 253(2) of the SEBI (ICDR) Regulations, 2018, the total number of shares allocated in this category is 8,04,000 Equity Shares. The category was subscribed by 82.96 times The category-wise details of the Basis of Allotment are as under (Sample basis)

The Board of Directors of the Company at its meeting held on November 09, 2022, has taken on record the Basis of Allotment of Equity Shares, as approved by the Designated Stock Exchange viz. BSE and has authorized the corporate action for the allotment of the Equity Shares to various successful applicants.

The CAN and allotment and' or notices shall be dispatched to the address of the investors as registered with the depositories on or before November 11, 2022. Further, the Instructions to Self-Certified Syndicate Banks will be processed on or before November 10, 2022 for unblocking of funds. The Equity Shares allotted to successful applicants are being credited to their beneficiary accounts subject to validation of the account details with the depositories concerned. In case the same is not received within prescribed time, investors may contact the Registrar to the Issue at the address given below. The Company is taking steps to get the Equity Shares admitted for trading on the SME Platform of BSE within 6 working days from the Closure of the Issue The trading is proposed to be commenced on November 14, 2022 subject to receipt of listing and trading approvals from BSE.

Note: All capitalized terms used and not defined herein shall have the respective meanings assigned to them in the Prospectus dated October 21, 2022 ("Prospectus")

INVESTORS. PLEASE NOTE

The details of the allotment made has been hosted on the website of the Registrar to the Issue. Bigshare Services Private Limited at www.bigshareonline.com .

All future correspondence in this regard may kindly be addressed to the Registrar to the Issue quoting full name of the First Sole Applicant Serial number of the Application Form Number of Shares Applied for and Bank Branch where the Application had been lodged and payment details at the address given below:

BIGSHARE SERVICES PRIVATE LIMITED

Office No S6-2,6th floor Pinnacle Business Park. Next to Ahura Centre Mahakali Caves Road,

Andheri (East) Mumbai - 400 093, Maharashtra. India. | Telephone: 022 - 6263 8200;

E-mail: ipo@bigshareonline.com   | Website: wvi-w.bigshareonline.com

Investor grievance E-mail: investor@bigshareonline.com

Contact Person: Aniket Chindarkar

SEBI Registration No.: INR000001385

DAPS ADVERTISING LIMITED is proposing, subject to applicable statutory and regulatory requirements, receipt of requisite approvals, market conditions and other considerations, to make a Public Issue of its Equity Shares and has filed Prospectus with the Registrar of Companies, Uttar Pradesh, Kanpur on October 21, 2022. The Prospectus is available on websites of the Company, the BSE and the Lead Manager at www.dapsadvertising.com , www.bsesme.com , www.shreni.in   respectively. Applicants should note that investment in equity shares involves a high-risk and for details relating to the same, see the Prospectus, including section titled "Risk Factors" beginning on page 24 of the Prospectus.

The Equity Shares have not been and will not be registered under the U.S,Securities Act of 1933, as amended (the ‘U S Securities Act and applicable U S state securities law. Accordingly, the Equity Shares are offered or sold (i) within the United States to persons reasonably believed to be qualified instructional investors as defined in Rule 144A under the U.S.Securities Act and (ii) Outside the United States in offshore transactions in reliance on Regulation S under the U.S. Securities act and applicable laws of the jurisdiction where such offers and sates occur.